View from the North 40: Misappropriation is a global issue

Canada, land of polite people and popular beer, among other magical things, has for the past two years also been home to one of the most unfortunately and rudely named beers on the market.

HuruHuru Pale Ale brewed by Hell’s Basement Brewery of Alberta, was released on the market two years ago. The beer was both proudly promoted by the brewery and a success with customers. But the custom brewed beer has fallen on complicated times.

Saturday, Aug. 8, 2020, the brewery’s fourth anniversary, BBC News Canada reported that Maori TV personality Te Hamua Nikora had made a Facebook video about the brew...